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Synopsis of Music Video:

A group of teenage friends are sitting in their lounge, bored as ever, when they decide to go shopping in order to entertain themselves. As they approach the shops, they notice a mysterious-looking object/crystal on the floor. The group go over to the object and one of them decides to pick it up. The group look at him only to realise he's aged 50 years. The group then freak out, but think it'll be funny to join the guy who's just turned older, so they all touch the object. They then go adventuring, partying and doing parkour - introduced through a montage with slow-motion shots, etc. The group then realise they have physical boundaries and have deteriorated through age. Their mindsets then shift into realising that they should've just enjoyed being young and the endless things they could have done when being young. They further appreciate time and that they should cherish the time enjoying things in which they be restricted to do within the future. As time passes, they all turn back to their original age, happier and wiser than before.

Comments

release forms and call sheets

Audience Brief

VAL The audience in which i am targeting fits fairly well with the 'experiencers' VAL. This is due to my music video including scenes of partying and drinking alcohol, thus perhaps fitting with the young generation. This type also tend to get bored easily, which will be represented within the opening of my music video of the group of teenage boys sitting around wondering what to do with their lives. Furthermore, 'experiencers' suits my style of music video since the 'experiencers' are percieved as 'rebellious' and impulsive, which is what will be reflected within my music video due to the group who have aged still doing parkour and partying at around 75 years of age. Once again this goes against the typical stereotypes of an elderly person. YOUNG and RUBICAM The mainstream audience suits my music video conventions and characters. This is because the mainstream's life choices are 'we' rather than 'me' and this will be shown ...

Statement of Intent - Coursework

Statement of Intent Music Video Within my music video, I am planning to create a narrative video also containing performance and dance in order to appeal to the target demographic of a fun-loving 16-25 target audience. Within my music video, a group of teenage boys are fed up with their boring lives, however, when they go outside they discover a mysterious object. The object suddenly turns them all 50 years older. They then decide to do parkour, drink out of pure excitement, however quickly realise that they have physical boundaries. The main purpose of the music video is for them to realise to appreciate the time they have when they are young and what they are physically still able to enjoy before they get too old. This will potentially take place in a st...

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